You keep sending our request new friends to people you barely know. - You are doing this because you want to increase your “network”. - You are hoping that every time you post your offer on your personal profile, they can get to see it. The more friends you have, the bigger the exposure.
#1 - DON'T GET STUCK IN "2012 MINDSET" - Meaning, in order to advertise for FREE and to get more exposure on Facebook for FREE, you need to post MORE. - I find this utterly BS. - The more you post, the lesser exposure you get on top of the 2-6% audience reach limitation imposed. - Ultimately, you need to understand that it is not an ideal user experience if Facebook were to share or promote every single post to every single Facebook page like you have. That will be considered as spamming. Do you like spamming?
In this blog post, I am not talking about your Irresistible Offer nor I am touching about Customer Purchasing Journey. I am specifically touching on the technical aspects of Facebook Ads creation interface.
I will share what are the 3 things that you should re-look on how you make your Facebook ads.
If you are making Facebook ads to promote your business, it is important to note that, your Facebook ads should reach your target audience. Like a saying goes, " If you are trying to sell to everyone, you will end up selling to no one. "
$5.00 a day budget for your FB ads can work for you. For those who have been investing in FB ads regularly, you know that there is a minimum budget set for your business. Like mine, it is $5.17. That's the minimum amount I have to invest per day.